Pomegranate For The First Time

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Today, was the first time I actually had a pomegranate. Sure, I drank pomegranate juice before. Getting at the seeds looked like too much of a hassle. Too much work for so little reward. Gulping down a mouthful of juice, yeah that was where it was at.

Some weeks ago I saw some pomegranates at a corner store for $1.29 and made a mental note to buy two. One for me and one for my dad. You see, dad has been suffering from dementia for some time now. I have tried to engage him with new but simple experiences through food. As with any change of his diet, I googled and found that pomegranate just like grapefruit would be a contraindication to his heart medication. The vitamin K in pomegranate is not needed in his diet.

That was the plan. Dad is now in a nursing home. The plans we have get abruptly shifted.

You see, becoming a copywriter would have allowed me the freedom to assist my dad. I wanted to work from home. It’s because of my dad that I was able to get the training as a copywriter. He wanted to be with me and I with him.

An Haitian aide at the nursing home so richly coined the creole phrase, “You are your dad’s walking stick.”

Now he’s in the hands of others.

Another aide encouraged me to bring food for him. It won’t be the same. You see it was just a few steps from the kitchen to the dining room table.

Yes, eating a pomegranate takes some time. Much like caring for a loved one who can no longer do much for themselves. Dad’s diaper changes, bathing, getting him into bed, trying to get him to verbalize his feelings took time. Getting dad up early and bathed in the mornings, I was always met with, “I’ll do it later.” I had temp. jobs to get to and would say back , “Dad your going to make me late for work.” He always shrugged his shoulders.

Not anymore.

As I sat and dug into the pomegranate it was much like savoring each time I had reached out to my dad. It took time to get at those tiny seeds.

I am on the couch with my pomegranate, I look across and the hospital bed in the living room is empty. Hoping to see dad there, instead,  I reach down and place a pomegranate seed in my mouth.

Thanks dad. You’ve done all you could.

Every time I eat a pomegranate I’ll always be reminded of all my father has done for me. One seed at a time.

It takes time to eat a pomegranate.

 

 

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The Before and After of an ECLIPSE

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The Thursday before the Great American Eclipse, I was sitting at my first networking event in about a year.

I wasn’t thinking about the eclipse to occur on Monday.

Life had truly been a blur.

I was so excited in 2015, dutifully completing my first Copywriting course ever and reading every book I could find on Copywriting.

Between 2015 & 2016, I tried to network and attend as many small business events while temping at 20 or so odd non-profit to profit businesses.

Towards the end of 2016, I decided to try my hand at an Advanced Training in Copywriting course in hopes of landing my first client.

Well, I didn’t grab a single client in 2016.

There I was as most people are on January 1st 2017 wondering what had not happened in 2016. This was no ordinary first day of the Roman calendar year. I was sitting in the emergency room with my dad after he had suffered from a stroke that day.

Unnnggghhh! Another setback.

Between that time and then, I’d been closely monitoring my dad & floating between temp. jobs, producing my monthly blog posts, and completing not nearly enough writing assignments.

Then about two weeks ago, I got an invite from the New American Chamber of Commerce…..Oh okay! Somebody out there remembered me!

The invite was to a store in Harlem called “The Brownstone.” I sat there envious of an immigrant who had not even been in the United States for a month & was already at a networking event beaming with energy about what good old America had to offer.

What had I missed?

I got up and introduced myself as a copywriter. Just hearing myself say the title “copywriter” created a jolt in me.  At “The Brownstone,” I made a statement about being authentic but got the response that I didn’t want to hear, “Faking it until you make it.”

Hmmmm, is that what I had been doing from temp. job to temp job, “faking it until you make it?”  It has been just one frustrating experience after another.

You can’t fake disappointment. You can’t fake, I’ve been working but not as a copywriter. No matter what you do, you can’t fake a JCPenny special and pretend you’re wearing a Jones NY outfit. Un-manicured nails, a boxed hair color and a soap and water facial is all I presented that night. The whole point of the networking event was about the “10 Step Program to Personal Presentation.” You guessed it, I’d missed all 10 steps, just as I was going to miss the eclipse. By the way most writers don’t care about a polished look. They’re too busy rearranging words.

Can you fake that you had seen an eclipse?  Either you saw it or you didn’t. I myself was at work during the eclipse, and no one was offering a “temp.” the time to go out & pretend to see an eclipse that was mostly covered by the clouds in the New York City skyline.

Something strange happened AFTER the eclipse.

I got a call from a radio talk show saying that they heard about my writing a new book and that they were inviting me onto the show.

Jogging my memory, I did say at the age of 18 that I would write a book.  I called the radio talk show back to say that I had not written a book but that I had copywriting services to offer.

This eclipse thing is an illusion. The moon appears as large as the sun.

So were my aspirations. Bigger than my reality. So is “faking it until you make it.”

Such is life.

My networking machine is revving up. I’ll be onto another networking event next week ready to tell someone else that I am an aspiring copywriter. Then as I twiddle my thumb, I’ll wait for that paid writing assignment.

Until that time, I’ll continue to blog, chug along in the copywriting world or rather finally write that book.

That’s how you “fake it until you make it.”

And that eclipse, you either got to see it or you didn’t. Or rather you’re either working as a copywriter or not.

I’m beginning to think that I should be writing that book instead.

Till the next eclipse.

 

 

Going forward takes going backward

Nat King Cole

Find a comfortable spot to sit alone in.

Set the mood by putting on some music you haven’t heard for some time now.

You can go as far back as you like.

5 days, 5 months, or 5 years. Whatever time frame you need.

What experiences have you had that have affected or rather infected your life?

Each major step you take requires a step back to review if you are making a right move in your life.

Experts abound everywhere.

30 days to a ….

10 ways you can….

How to make….

Here’s how to….

This __________ will work for you.

We can only take control of the day that is ahead of us. And even then, no one can predict what happens next.

Yesterday, well, was just yesterday.

Sit back and take a moment.

Think about where your are going.

Then stand up and choose those you want to take along.

What may have worked in the past may no longer be relevant in the present.

As I move on with pursuing a copywriting career, there will be tough decisions to be made.

What opportunities have you taken the time to think about?

 

 

 

 

AWAI’s 2017 Copywriting Pricing Guide

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Dear Clients :

Attached, you will find AWAI’s Copywriting Pricing Guide. These are the industry’s standard pricing guidlines for copywriting services.

In the meantine, I’ve been completing temporary assignments with employment agencies such as Robert Half and PNP on various administration duties.

I would rather be writing.

If you want to eat, one must work.

On my last assignment thru PNP at the “Financial Clinic, ” I had to take the bull by the horns.

I was given instructions from the employee manual to complete a new task. When I tried to follow the insructions, I could not get the task done.

Actually, on the instruction page there were instructions for two different tasks and I found each contained part of the instructions to the task I wanted to complete.

I decided to write new instructions that were easy to follow. I sent the new instructions to my direct supervisor.

The COO of the company happen to read it and stated  that what I had written was great. I was then asked to put these instructions on a document detailing the duties of my position.

I was also given the go ahead to make any additions that I thought would help the new person taking over the position.

I did a little editing and added to areas to the document missing information.

Going forward, I will be more aggressive in soliciting my services as a copywriter.

I was actually on a interview for a temp. to perm assignment and I talked about my training as a copywriter.

I didn’t get the assignment but I put my name out there.

As the saying goes, take one step at a time toward your goal.

Review the attached pricing guide. I am ready and available for my next copywriting assignment.

Contact me at wordgripaction@gmail.com and I’ll be happy to assist you on creating writing content that will bring attention to your service or product.

Word Grip Action Copywriting Service

“Your message selected and held above the rest.”

In the meantime,

Stay informed.

Stay relevant.

Regine Baptiste